SAN FRANCISCO (Reuters) - Internet users share many common interests, but men are heavier consumers of news, stocks, sports and pornography while more women look for health and religious guidance, a broad survey of U.S. Web usage has found.
The study by the Pew Internet & American Life Project to be released on Thursday finds men are slightly more intense users of the Web. Men log on more frequently and spend more time online. More men also have access to quick broadband connections than do women.
"Once you get past the commonalities, men tend to be attracted to online activities that are far more action-oriented, while women tend to value things involving relationships or human connections," said Deborah Fallows, a research fellow at Pew and author of the report.
A larger number of men surf the Internet for pleasure, with 70 percent acknowledging they go online to pass time, compared with 63 percent of women. Men are more likely than women to listen to music, view Webcams and pay for digital content.
I will say I'm not so much a fan of viewing webcams. But to say that women Internet surfers tend to stick to touchy-feely, relationship-oriented fluff is just bogus. I don't just use the Internet to check my horoscope, dammit.
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3 comments:
Gosh, what great survey. It's amazing what one can extrapolate from 6,403 respondants (2005). Just one reason why I hated Statistics 101.
This little item from the article was a hoot: "21 percent of males confess to looking at porn online compared with just 5 percent of females, the Pew survey has found. This area is notoriously difficult to measure and may be underreported by survey respondents, Fallows said."
Poor guy's afraid to actually say "It's probably something like 99% ... regardless of gender. Aw, heck people, it's the intarweb-thing ... it's all about teh pron".
So, Mags ... not just using the Internet to check the horoscope, eh? ;)
Sheeesh... CNN just picked up the story on their front page.
Must be a really sad week for news. They couldn't find anything better?
Heh heh. Must be a slow news day.
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